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Beautiful Oceans’ new blogspace! March 16, 2006

Posted by Stephan Becker in Uncategorized.
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Please update your bookmarks and RSS feeds for the new adress of our blog and podcast feeds:

Thank you very much,

Stephan & Ian

Fish camouflage – How does it work? March 12, 2006

Posted by Stephan Becker in Coral Reef Organism Behaviour, Uncategorized.

Tropical fish come in a large array of colors as most scuba divers and
snorklers are ready to testify. Although you might already know that changes
in color and markings are common between the juvenile lifestage and
adulthood for members of the same species (oh.. you did not? – welcome then
to the amazing world of coral reef organisms!). Few of us actually know how
exactly this works and what the reasons are for these color changes. Well,
let me assure you, even scientists don’t have all the answers to this
question, but some mysteries have been elucidated and make diving and
snorkeling all the more enjoyable for those among you with an insatiable
thirst for knowledge.

Interestingly enough, some tropical fish do not only change color between
different life stages (juvenile – adult), but are capable of changing color
almost at will… At will? Well, almost… actually, it’s more a response to
the time of day (night colors – day colors), a specific activity (mating), a
threat (hiding), or even mood (ever played ‘find the color of my diving
suit’ with a trumpet fish?).

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So how do they do it? Tropical fishes are covered with irregular shaped
cells called chromatophores that contain pigments. The color saturation of
any chosen pigment area is modified by impulses coming from nerve endings
connected to these chromatophores, but can also be triggered by hormones.
Fish can either concentrate the pigments
in the center of each individual cell – making it appear paler or, in
the contrary, expand the pigmentation over a larger area and thus intensify
the color.

I will always remember that one dive on a Barbadian reef in 2002 when,
observing a trumpet fish floating upside-down besides me for about 15
minutes, I suddenly noticed a frantic color change happening over the entire
body of my playmate… a real firework of colors… until it came to a halt
when it matched exactly the color combination of my wetsuit – a luminescent
turquoise green with greyish-blue stripes… the charming little creature was trying to
interact with me – and matched the color perfectly! I can tell you, underwater
experiences like this really change the way you perceive coral reefs and make
you want to protect its magnificent inhabitants…

Wish you all a beautiful day,

Do you have interesting stories about coral reef organism behaviour to share? I would love to hear them – Please use the “add a comment’ button below.

Why businesses need to take responsibility January 14, 2006

Posted by Stephan Becker in CSR, Uncategorized.
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Environmental degradation often results when competition forces businesses to cut corners. Inevitably this means the environment that ends up paying the price. A car manufacturer, for example, does not consider what happens to the car at the end of the car’s life cycle. Once it reaches the end of the road, brakes down and becomes unusable, it is not the car makers’ responsibility to take back the product and ensure it does not represent a burden for the environment.

What would happen if car manufacturers were held responsible for the proper removal of their products at the end of their life? Initial sales prices would rise because manufacturers would have to include costs related to recycling. This would also, most likely, force companies to search for more environmentally friendly products for use in manufacturing, rather that than simply opt for the cheapest. So what is my point here, in terms of coral reef preservation, you may ask? Well, this example is valid, not just for cars, but for all products we consume.

In my opinion, everything in life is interconnected, making it vital that we take responsibility for our actions. If all businesses took responsibility, by integrating environmental costs into their products, the cost of these products would certainly rise, but we would also reduce (over) consumption – one of the major contributors to environmental degradation. The price we pay for goods today are not the true prices we would have to pay if we took environmental cost into account; we basically pay subsidized market prices, and expect the environment to take up the slack.

So what can we do as consumers if we want to take responsibility? Well, one option would be to look for products that respect the environment in their production, are recyclable and are manufactured by companies that give back to the environment.

This is why I wanted Beautiful Oceans to adopt a policy of charitable donation. Beautiful Oceans takes responsibility by giving back 1% of its annual sales or 10% of its pre-tax profits to not-for profit organizations working in the field of coral reef preservation.

Have a beautiful day, Stephan

http://www.beautifuloceans.com – Help us spread the word, please CLICK HERE.